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March 10, 2026

Market Impact Profile: Luis Aguilar

Not so long ago, Luis Aguilar was sitting in a cubicle at the University of...
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Kameron Kang, CEO of homebuyerwallet.com

Luis-Aguilar

From Call Center to $2 Million in Real Estate Sales 

Executive Summary  

Not so long ago, Luis Aguilar was sitting in a cubicle at the University of Phoenix taking in calls, wondering if that was the end of the line for him. Now, he’s closing over $2 million in real estate sales, doubling his business using an innovative and daring strategy. Looking back at his journey, Luis is now ready to share the strategy that made the difference for him and how he has managed to leverage that to start a success story. 

EDC Epiphany 

“When I came back from EDC 2016, I had this epiphany. You know what? There’s got to be more to life. I can’t be stuck in this cubicle.”  At the time, he had been working at call center jobs for years. Stable income. Predictable hours. Zero fulfillment.  “I found out that it wasn’t for me. I was there for like 8 years and I was just miserable.” Today, he is an agent with eXp Realty in Phoenix, where he just recorded the best year of his career. Over $2 million in sales volume. And he did it in one of the most competitive housing markets in the country.   The turning point was not just getting licensed. It was buying his first home.  Luis Aguilar

The $8,000 That Changed His Trajectory 

In 2018, while still working in a call center environment, Luis Aguilar bought his first townhouse. He did not think he would qualify.  “When I bought my first townhouse, I didn’t think I could get qualified. I was working at the University of Phoenix, and I had a verifiable income. I started working at different call centers. I didn’t get qualified for that much, but I still got qualified.”  He qualified for the CBC Mortgage Agency down payment assistance program. About $8,000 at the time.  “It got me through the door.” That experience changed everything.  He realized the programs that feel invisible to renters are often the key to ownership. And today, the same types of down payment assistance programs that helped him are the ones he introduces to his own clients.  His lender team works closely with him to evaluate credit, structure plans, and position buyers to qualify. If a client needs to go from a 615 to a 640-credit score, there is a roadmap. If they need time, there is a follow-up.  He does not sell hype. He builds a strategy. 

A Goal of 12 Closings a Year 

Luis keeps his goals simple. Twelve closings per year. One per month.  “My goal last year was to have one closing a month and I almost hit that goal, but I broke my elbow. I was out for about four or five months. Even with that, I still had the best year in my career, I hit over 2 million in sales last year.”  Even sidelined for months; he still crossed $2 million in production. That is not luck. That is a pipeline. 

Paying for Inspections and Removing Friction 

Luis Aguilar is known locally for something else. He pays for every first-time buyer’s home inspection. Four to five hundred dollars per deal. Roughly $6,000 per year if he hits his 12-closing goal. He does it because he remembers being the buyer who needed help getting through the door. The business logic is straightforward. Remove friction. Build trust. Increase referrals. Close faster.  In a Phoenix market where buyers are rate-sensitive and payment-conscious, eliminating one upfront cost creates momentum. 

New Construction Knowledge from the Inside 

Luis Aguilar also brings personal experience with new construction. He owns new construction himself and understands the builder process, contracts, timelines, and incentive structures. In Phoenix, where builders regularly offer rate buydowns, closing cost assistance, and design credits, that knowledge matters.  Buyers are often intimidated by model homes and sales reps. Luis walks in already knowing how the system works. 

Marketing Without Overthinking It 

He does not rely solely on paid ads or polished campaigns. He relies on visibility. He leaves business cards everywhere. Coffee shops. Restaurants. Community tables.  He even has signage on the back of his laptop that signals he is a realtor, sparking conversations in public spaces. He goes out. He talks to people. He builds relationships.  Phoenix is a growth market. Migration remains strong. Inventory shifts. Builders compete. First-time buyers look for guidance.  Luis meets them where they are. Sometimes that is at a coffee shop. Sometimes it is at a housing consultation. Sometimes it is at festivals. He loves festivals. He loves shuffling. And somewhere between the music and the networking, he is still building brand equity. 

Doubt, Then Belief 

“You know, it’s crazy. I really didn’t think I could do it. Even when I got my license. I still have doubts here and there.”  That doubt never fully disappears for most entrepreneurs. It just gets quieter. From a cubicle at the University of Phoenix to over $2 million in annual sales in the Phoenix housing market, Luis Aguilar’s story is not about overnight success. It is about leverage.  And he turned an $8,000 opportunity into a multi-million-dollar career.  In Phoenix, where competition is constant and buyers need real guidance, the agent who has personally walked the path carries a different kind of authority.  Luis Aguilar is proof of that, and that’s why he’s doing $2 million in real estate sales and is sharing his journey of success.  Want to connect with Luis? You can follow along on Instagram or send him an email directly at besthomesluis@gmail.com.
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Kameron Kang, CEO of homebuyerwallet.com

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